Project

Momentum

2019

My Plan To Win

An online tool for activists to create personalised daily plans in the final weeks of the 2019 General Election campaign.
Three mobile screenshots of the campaign site, showing tasks, sorted by importance and on a calendar

My Plan to Win helped Labour supporters plan their activity during the crucial final weeks of the election campaign.

Activists created a personalised plan by committing to daily tasks. They could then share it with their friends and receive custom email reminders.